• Business Strategies
o Illustrate and develop the annual plan, associated budgets and sales strategies;
o Optimize new and existing business opportunities to ensure business growth in line with the VF&B strategic plan;
o Develop and implement appropriate policies and procedures to cover key areas of operational activities;
o Devise yearly strategy and ensure that this is monitored, maintained and adjusted if needed;
o Monitor the Financial Costs, Expenses and ensure they are in adherence with the budget;
o Represent VF&B in front of business partners.
o Achieve Financial targets and business objectives as set by the Executive Director;
o Risk Assessment
o Ensure that business risks are identified, understood and monitored to mitigate the potential risks;
o Ensure the business complies with local laws and regulations;
o Marketing Campaign
o Develop and direct all chains' operation and promotional activities, and monitor the effectiveness of the marketing campaign;
o Team Leadership
o Provide regular coaching and mentoring to all team members;
o Hold performance review and feedback;
o Provide leadership, motivation and guidance to all staff in order to achieve growth and profitability targets;
o Develop team on hard and soft skills based on job requirement
o Perform other tasks assigned by direct supervisor.